Ovi's Great Crunch hits Giant Food stores in the DC area, a cereal salute to Alexander Ovechkin's pursuit of historical goal milestones and his 897 career goals. Proceeds support pediatric cancer research via The GR8 Chase for Victory Over Cancer and Hockey Fights Cancer through the V Foundation, tying a marketing moment to charitable impact while Ovechkin embarks on a 21st Capitals season.

For fantasy managers, the narrative around Ovechkin's chase could sustain his ice time and power-play duties, keeping him a steady source of goals. The public attention from the cereal release boosts his profile, but on-ice production remains the driver of value as he chases milestones and contributes in the Capitals' top-line role.

Alex Ovechkin launches Ovi’s Great Crunch at Giant stores, with proceeds benefiting pediatric cancer causes through the GR8 Chase, the V Foundation, Hockey Fights Cancer, and Ovechkin’s Pediatric Cancer Research Grant. This marks another Giants cereal tie-in after Ovi O’s, timed as he pursues Gretzky’s all-time goal mark and as retirement chatter swirls around a potential final Capitals season.

The initiative boosts Ovechkin’s brand visibility while fans focus on his goal pace, leadership on the Capitals, and the charity halo surrounding his long career in Washington. The season opener against the Bruins looms as a backdrop to this public-facing chapter of his legacy.

Defenseman Nolan Krenzen re-signs with the South Carolina Stingrays for 2025-26, returning to the ECHL club after making his pro debut late last season. The 24-year-old was UNO captain in 2024-25, finishing with 161 college games, 40 points (4 goals, 36 assists) and a +19, after stints in the USHL with Sioux City and Omaha. He debuted for the Stingrays on April 5 against Orlando Solar Bears, providing a steady, two-way presence as a rookie.

The Stingrays’ re-signing of Krenzen reinforces a backend that feeds the Capitals and Hershey Bears, pairing leadership and mobility with development upside as the organization blends veteran presence with rising pro prospects.

The Capitals unveil red, throwback alternates featuring the Screaming Eagle on a bright red field, fusing 1970s sleeve stripes with a rounded white yoke and a 1990s Capitol Dome shoulder patch. Three-star groups honor DC, Maryland and Virginia fans, tying history to present branding. The debut is Oct. 17 at home vs Minnesota Wild, with Coupang replacing TikTok as the jersey sponsor for this season, signaling a nostalgia-driven merch push.

The redesign blends eras to sharpen franchise nostalgia while keeping the core identity intact, and the sponsor shift marks a broader branding push for the season ahead.